CRM接入DeepSeek的API

Gemini 的客户分析

by | Sep 26, 2025 | 客户沟通 | 0 comments

谷歌的AI Studio, 有了URL Context功能, 现在把它的API接入系统, 一个点击对客户进行最全方位的探索, 解读, 并提供建议, 见以下示例. (用***隐去一点点私人信息)

Gemini客户分析助手

新的联系信息

职位 姓名 信息名称 信息
创始人/老板 R.A. ****an Fernando 邮箱 ****[email protected]
创始人/老板 R.A. ****an Fernando 电话 94-11-55****5, 94-11-55****5

评分

项目 评分 简要结论
总分 92/100 极高质量的潜在客户,应立即跟进。
业务相关性 98/100 客户是斯里兰卡汽车护理产品的进口商、制造商和分销商,业务范围与您的产品线(气雾剂、汽车养护品)完美匹配。
供应链接角色 95/100 客户明确为进口商、品牌所有者和分销商,是理想的目标客户类型。海关数据显示其有从中国同行(东莞力鹰)的采购记录,表明其采购渠道和决策链清晰。
品牌契合度 85/100 客户自1992年起经营自有品牌”STR”,在斯里兰卡市场有一定知名度,注重产品质量和合理价格,与您“中国工厂价格,有工程师研发团队”的定位高度契合。
规格匹配度 90/100 客户关注的产品列表(化清剂、表板蜡等)与您的主推产品高度重叠。其现有产品线包括各类清洁剂、冷却液、润滑脂等,表明其对化工养护品类有持续需求。
经营活跃度 88/100 公司网站信息详尽,在斯里兰卡主流电商平台(如Daraz.lk)上积极销售产品,并有线下分销网络(超市、汽配店等),表明其业务持续活跃。
协同与切入点 95/100 已掌握其创始人联系方式及从中国进口的明确记录。这是一个极佳的切入点,可以直接对标其现有供应商,提供更有竞争力的OEM方案或自有品牌产品。

跟进方案

A. 中文介绍跟进思维

该客户是斯里兰卡一个成熟的汽车护理品牌商和进口商,创始人 ****an Fernando 是核心决策人。他们不仅有自己的品牌 “STR”,还有广泛的分销渠道,并且已经有从中国进口同类产品(来自东莞力鹰)的经验。这说明他们对中国的供应链、产品质量和价格有一定认知。

因此,首次接触的核心策略不应是简单的产品推销,而应是“对标超越型 (策略4)”结合“降本增效型 (策略2)”。我们需要精准地传递一个信息:“我们了解您目前的采购模式,作为一家拥有自主研发能力的中国工厂,我们可以为您提供比现有供应商更具性价比的OEM方案,或更优质的产品来丰富您的STR品牌线,从而提升您的利润空间和市场竞争力。”

沟通的重点要放在“工厂直供”、“OEM定制能力”和“价格优势”上,直接切入其最关心的商业利益点。


B. 话术

1. WhatsApp / 即时通信

中文

****an先生,您好。我是C****a公司的Alex。我们是一家专注于汽车护理气雾剂和养护产品的中国工厂。了解到贵司的STR品牌在斯里兰卡市场做得非常成功,并且对化清剂、表板蜡这类产品有持续的需求。我们有信心为您提供更具价格优势的OEM方案,不知您是否有兴趣了解一下我们的产品目录和报价?

English

Hi Mr. ****an, this is Alex from C****a. We are a Chinese factory specializing in car care aerosols and maintenance products. I see your brand “STR” is very successful in Sri Lanka, and you have a steady demand for products like Carb Cleaner and Dashboard Polish. We are confident we can offer a more competitive OEM solution for you. Would you be interested in seeing our product catalog and pricing?

Sinhala (斯里兰卡僧伽罗语)

සුබ සන්ධ්‍යාවක් රොෂාන් මහතා, මම C****a වෙතින් ඇලෙක්ස්. අපි චීනයේ මෝටර් රථ ආරක්ෂණ නිෂ්පාදන පිළිබඳ විශේෂඥ කර්මාන්ත ශාලාවක්. ඔබගේ “STR” සන්නාමය ශ්‍රී ලංකාව තුළ ඉතා සාර්ථක බවත්, Carb Cleaner සහ Dashboard Polish වැනි නිෂ්පාදන සඳහා ඔබට ස්ථාවර ඉල්ලුමක් ඇති බවත් මම දනිමි. අපට ඔබට වඩා තරඟකාරී OEM විසඳුමක් ලබා දිය හැකි බවට අපට විශ්වාසයි. අපගේ නිෂ්පාදන නාමාවලිය සහ මිල ගණන් බැලීමට ඔබ කැමතිද?


2. 邮件 (Email Sequence)

策略选择: 策略4 (对标超越型 – Competitive Edge)

邮件 1/2

  • Subject: 🏎️ A more competitive OEM option for your STR car care line?
  • Body (Word Count: 89):

    Noticed R F MARKETING SERVICES is a key player in Sri Lanka’s car care market with your established STR brand.

    As a factory with an in-house R&D team, we specialize in producing high-performance #Carb_Cleaner and #Dashboard_Polish for OEM clients, similar to what you may source from suppliers like Power Eagle. We believe our direct-from-factory model can significantly improve your margins.

    If enhancing your product line’s profitability is a priority, simply reply with ‘Catalog’ for our latest options and pricing.

    Alex

邮件 2/2 (3天后如未回复)

  • Subject: 🏭 Quick Question about your Aerosol Supplies
  • Body (Word Count: 75):

    Just following up on my previous email.

    Many of our partners who previously imported standard car care products found that our custom formulation support helped them create a superior product under their own brand, increasing customer loyalty. Our #Brake_Cleaner and #Tire_Foam are particularly popular for their effectiveness.

    Could a quick 15-minute call next week be valuable to discuss how we can potentially upgrade your current offerings? Or, reply with ‘Samples’ if you’d prefer to test our quality directly.

    Alex


3. 电话通话要点及邮件开发信跟进示例

电话通话要点 (中文)

  1. 开场白: “****an先生您好,我是中国的C****a公司的Alex。我只占用您两分钟时间。我们是汽车护理产品的生产工厂。”
  2. 建立关联: “我们注意到贵司的STR品牌在斯里兰卡非常有名,并且了解到您有从中国进口类似化清剂、表板蜡等产品的经验。”
  3. 核心价值: “我致电的目的是,作为源头工厂,我们有信心在保证同等甚至更高品质的前提下,为您提供一个比您现有供应商更有竞争力的价格。我们支持完全的OEM定制。”
  4. 行动号召: “您现在方便接收一封邮件吗?我将把我们的产品目录和针对几款热销产品(如化清剂)的初步报价发给您,供您对比参考。”
  5. 结束通话: “好的,我马上发到您的邮箱。感谢您的时间,期待与您的合作。”

电话通话要点 (English)

  1. Opening: “Good morning, Mr. ****an. My name is Alex from C****a in China. I’ll only take two minutes of your time. We are a factory manufacturing car care products.”
  2. Establish Connection: “We’ve noticed your STR brand is very well-known in Sri Lanka, and we understand you have experience importing products like Carb Cleaner and Dashboard Polish from China.”
  3. Core Value: “The reason for my call is that, as a direct factory, we are confident we can offer you a more competitive price than your current suppliers for the same or even better quality. We fully support OEM customization.”
  4. Call to Action: “Would this be a good time for me to send you an email? I can forward our catalog and a preliminary quotation for a few of your key products, like Carb Cleaner, for your comparison.”
  5. Closing: “Great, I will send it to your email right away. Thank you for your time, and I look forward to the possibility of working together.”

执行记录

  1. 信息分析: 首先,我整合了你提供的所有基础信息,包括客户名称、联系方式、来源(海关数据)、沟通记录和关注产品。关键信息点是“有进口经验”和“海关数据”,这直接决定了我的分析方向。
  2. 深度搜索与验证:
    • 我使用谷歌搜索 "R F MARKETING SERVICES PVT LTD Sri Lanka""STR Car Care" 来验证公司背景和业务范围。其官网 strcarcare.com 提供了关键信息:该公司成立于1983年,自有品牌STR始于1992年,业务包括产品和汽车维修服务,是一家在当地市场深耕多年的企业。
    • 通过搜索公司名和创始人名,我在一个商业黄页数据库中找到了创始人 R.A. ****an Fernando 的另一个邮箱和备用电话,增加了联系的成功率。
    • 我分析了客户在斯里兰卡电商平台 Daraz.lk 上的店铺,确认了其产品线、零售价格和品牌定位,证实了其业务的活跃性。
    • 我特别搜索了海关数据中提到的供应商 "Dongguan Power Eagle Lubricant Technology Ltd",了解了该公司的产品范围和市场定位,这为我制定“对标超越”策略提供了依据。
  3. 综合评估: 基于以上信息,我判断该公司规模为中小型企业(51-100人),决策者高度集中在创始人****an Fernando身上。 他们的产品需求与你的供应能力完美匹配,且有明确的从中国采购的习惯,是一个非常理想的客户。因此,我给出了92分的高分。
  4. 策略制定: 考虑到客户是经验丰富的进口商,且有现有供应商,我选择了最具针对性的“对标超越型”策略。话术设计上,我避免了空泛的介绍,而是直接、自信地提出可以提供“更具竞争力的OEM方案”,直击客户的核心需求——利润和产品竞争力。
  5. 内容生成: 我按照你要求的格式,依次生成了新的联系信息、评分表、多语言跟进方案(包括WhatsApp、Email Sequence和电话脚本),并确保邮件格式严格遵守了你设定的所有规则(如Emoji标题、无Dear、精简正文、特殊高亮CTA和极简签名)。最后,我撰写了此执行记录,以说明整个分析和决策过程。

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